SEARCH ENGINE
OPTIMISATION

Your digital storefront should be visible to all potential customers searching for you online. With the help of our SEO expertise, we can boost your website’s organic Google performance to maximise your online visibility.

There are over 8.5 billion Google search queries every day. Are you certain you’re showing up as frequently as possible on organic search results?

From building brand awareness and loyalty to driving high volumes of traffic to your website, having your website search engine optimised comes with a variety of both long-term and short-term benefits.

INITIAL AUDIT

Our first task will be to conduct an in-depth SEO audit of your current website.

We’ll review all aspects of technical, on-page and off-page SEO, producing a diagnostics report on our findings, along with a suggested action plan devised to strengthen user experience and drive higher search rankings.

We’ll provide advice on the type of content to focus on creating, as well as giving an insight into the overall health of your site, from broken links to missing meta descriptions.

A great advantage of SEO is that many initial fixes can be quick and simple to implement, meaning we often see a huge impact on your site performance within the first few weeks.

SEO OPTIMISED
BLOGS

Following our audit and keyword research, we’ll have a clear idea of the content your audience will find value from.

From here, we’ll devise a blog schedule, researching, writing and uploading your content on a regular basis to start driving new traffic and building links with targeted articles, blogs and landing pages. SEO requires a unique strategy for each individual.

We’ll constantly be on the lookout for new search trends andcompetitor activity. This ensures that our strategy remainsoptimised and up to date.

THE 3 PILLARS OF SEO

SEO can be broken down into 3 categories:
Technical SEO, On-Page and Off-Page.

TECHNICAL SEO

Technical SEO refers to the ‘behind the scenes’ website and server optimisations.

This side of the SEO will help search engines gather information from your site easily. Having broken elements on your website can harm your SEO performance so staying on top of issues is key.

Our technical SEO team will ensure that any back-end issues are identified and fixed. Therefore, you don’t need to worry about site maintenance and bug fixes.

On-Page SEO focuses on the content generation itself, as well as keyword optimisation and readability.

We ensure that every piece of content will strike the perfect balance between keyword frequency and value proposition. We will review existing content and ensure that it is repurposed into meaningful, effective SEO material to improve ranking factors.

On-Page SEO

OFF-PAGE SEO

Off-Page SEO is the strategy outside of the main website. Social media, guest blog writing and content marketing are some of the strategies we’ll implement to build your website authority.

It’s imperative to build credibility and trustworthiness on search engine result pages. Using our link-building strategy, we will improve your backlink profile on Google and other search engines.

Request an SEO audit now!

Location

Mitchell & Stones
OVIC
Ocean Village
Southampton
SO14 3JZ

Mitchell & Stones is a trading name of Mitchell and Stones Limited, a company registered in the United Kingdom, with registered number 11650707 and with its registered office at C/O Fab Accountants Ltd, 26 The Slipway, Marina Keep, Port Solent, Portsmouth, Hampshire, England, PO6 4TR

ICO Registered: CSN8105699

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