Consistent, on-brand content to connect with your
audience and increase your online visibility.
Does it often feel like your business has lost its direction when it comes to marketing?
You may be undertaking several activities, but if you’re operating without a clear, unified objective or lacking a great sense of purpose, you may struggle to see results.
We’re here to inject marketing strategy, structure and direction into your digital marketing with our expert consultancy services.
Understanding your current marketing situation is the key to levelling up. The first step we take when devising a strategy for our clients is to audit where they are - right here, right now.
If you’re currently sending newsletters, are you sending them to the right audiences? What has been the return on this activity over the last 6 months? If you find yourself without the answers, it’s time to get some clarity on your metrics.
Our discovery call meetings are designed to really get to the bottom of
your current activities - ensuring we have a firm understanding of your
industry, goals, and current challenges.
Equipped with a wealth of knowledge surrounding your business and current strategies, we’ll build an in-depth 12-month strategy plan, based around our ‘Marketing Framework Triangle’ and focusing on the three key pillars of Brand Growth, Human Positioning and Opportunity Generation.
From here, we’ll set monthly, quarterly and annual objectives - equipping you with not only a powerful plan of action, but also enabling you to confidently liaise with any additional stakeholders about the direction, objectives and long term goals of your activities.
Have you taken the time to really understand who your ideal customer or client is?
Many business owners have fixed ideas about their target audience, but this can often be outdated or inaccurate.
The customer you would like to sell to and the customer you’re actually useful or attractive to is often completely different!
As your outsourced marketing team, we’ll build an in-depth picture of your specific target audience and customers' journey. Analysing both demographic and psychographic perspectives, we’ll uncover a precise persona around which to centre our activities. From here, we’ll advise on your tone of voice, optimal platforms and digital channels, and the major do’s and don’ts when speaking to your audience.
Mitchell & Stones is a trading name of Mitchell and Stones Limited, a company registered in the United Kingdom, with registered number 11650707 and with its registered office at C/O Fab Accountants Ltd, 26 The Slipway, Marina Keep, Port Solent, Portsmouth, Hampshire, England, PO6 4TR
ICO Registered: CSN8105699
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