GIN & JONES
ONLINE GIN STORE

Designing a consistent brand and promotional
content for gin-based e-commerce site

CASE STUDY STATS

0 +
Bespoke information cards
delivered nationally
0
Product
photography shoot
0
Brand Guideline
created
0
Community
members

Who are Gin & Jones?

G&J founder Andy Jones had an idea for an online gin store and gin club which provided a vast range of gins from the furthest reaches of the world, as well as offering gin tasting experiences.

Andy approached Mitchell & Stones with the concept and brand name he had in mind.

What do we want people to feel when they see the G&J logo we asked? We want people to feel bold, quirky, cheeky and a sense of high quality. We provided 3-4 logo concepts to Andy and after a few revisions, the Gin & Jones brand was born.

We provided logos, branding guideline, fonts and colours - a full suite of assets that would allow for a consistent brand.

We also developed an optimised and branded online store, providing Andy with the platform he needs to engage with his loyal customers.

“I would thoroughly recommend any business looking to grow to entrust the team at
Mitchell & Stones to take you to the next level. Just a thoroughly good bunch of decent
people working hard to deliver for you.”

– Gin & Jones

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Location

Mitchell & Stones
OVIC
Ocean Village
Southampton
SO14 3JZ

Mitchell & Stones is a trading name of Mitchell and Stones Limited, a company registered in the United Kingdom, with registered number 11650707 and with its registered office at C/O Fab Accountants Ltd, 26 The Slipway, Marina Keep, Port Solent, Portsmouth, Hampshire, England, PO6 4TR

ICO Registered: CSN8105699

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