Case Study:
Collaborate Global

Client / Company:
Collaborate Global
Service:

Outsourced Support Function

Industry:

Marketing

Location:

West Sussex, UK

A custom and out-of-the-box approach to targeting for creative brand experience agency

With a unique and varied product offering, Collaborate Global needed to find a way to reach prospects that they may not have considered before. They partnered with Mitchell & Stones to create a bespoke marketing strategy that would allow for them to contact prospects attending exhibitions and spark a conversation about how they could create a dynamic, creative space for their clients.

What we did:

Bespoke Opportunity
Generation

Collaborate Global faced
challenges before working with us:

We implemented a bespoke opportunity generation campaign. This focused on identifying exhibitions with potential, and then targeting contacts from the exhibitor list.

We implemented a bespoke opportunity generation campaign. This focused on identifying exhibitions with potential, and then targeting contacts from the exhibitor list.

Results

10

Leads replies on average per month.
From 1-4 initial leads per month at the campaign's inception.

Reach

Collaborate was introduced to a diverse range of new prospects,
expanding their reach beyond their typical industry demographic.

£56,000

Measurable Impact:
The campaign directly facilitated the acquisition of a new client, generating £56,000 in revenue.

This partnership shows the power of merging traditional and data-driven outreach for generating qualified leads. It underscores adaptability and ongoing optimization from real-time data. This approach expanded Collaborate Global’s reach and yielded concrete business results, aiding their growth while maintaining their core expertise.

The success of this campaign highlights the power of combining social media and email marketing to nurture brand awareness, generate leads, and engage audiences.

By empowering T3 employees as brand ambassadors, we amplified their reach and built trust with potential customers.

Conclusion

Through a strategic blend of digital marketing channels, we successfully amplified Albion Computers’ cashback offer,
driving both engagement and conversions. The campaign not only met but exceeded expectations, demonstrating the value of a tailored, multi-channel approach in achieving marketing objectives.